Brief: Graff shines in a new luxury showcase at The Peninsula

The stones within Graff’s whimsical Butterfly collection are intricately set by hand to create a sense of movement and fluidity. Photo courtesy Graff Diamonds.

The stones within Graff’s whimsical Butterfly collection are intricately set by hand to create a sense of movement and fluidity. Photo courtesy Graff Diamonds.

 

Graff opened its first Asian flagship at The Peninsula Hong Kong. Photo courtesy The Peninsula.

Graff opened its first Asian flagship at The Peninsula Hong Kong. Photo courtesy The Peninsula.

BY KAREN AANONSEN

The Peninsula Hong Kong, The Peninsula Shanghai, and The Peninsula Beijing are never short on luxury. But, in June, the three hotels are adding extra luster. Each city is celebrating elite design and craftsmanship with “Legendary Artisans,” 30 days of exclusive showcases, live demonstrations, and culinary collaborations for guests and shoppers to enjoy within the locales’ stylish arcades. While brands featured include Tiffany & Co., Goyard, Van Cleef & Arpels, Louis Vuitton, Cartier, and Chanel, Graff is among a select few that will shine across the trio of properties. The Peninsula promises an up-close look at the jeweler’s iconic Butterfly collection, which has grown to include the Butterfly Medallion, Butterfly Silhouette, Classic Butterfly, and Pavé Butterfly lines. Handcrafted at the label’s London workshop, the creations have the majestic insect inhabiting bracelets, pendants, earrings, rings, and more. A special Butterfly window animation is also on tap as part of the “Legendary Artisans” festivities.

The Butterfly Silhouette collection finds openwork pavé diamonds tracing the graceful outline of the winged creature. Photo courtesy Graff Diamonds.

The Butterfly Silhouette collection finds openwork pavé diamonds tracing the graceful outline of the winged creature. Photo courtesy Graff Diamonds.

—May 2016